VIRGIN MOBILE
Through 2009 & 2010 I lead the retail launch of Virgin Media In Qatar. Until 2009 Qatar had only two telecoms companies operating in the emerging Emirate.
We worked with our sister branding company Start to bring together retail launch in 2010, opening 3 stores and 8 kiosks.
Logistically it was a challenging project due to the size of Qatar much of the fixtures & furniture where manufactured in Dubai & Abu Dhabi. The introduction of the Virgin Brand into Qatar was hailed a huge success.
